BASE is a private investment firm based in Austin, Texas. We provide companies with capital and resources to support and accelerate the achievement of their long-term goals.

Americas: +1 512-548-4057



BASE Finance is dedicated to providing strategic support to businesses. Our team helps strengthen your business's financial practices through effective and repeatable methodologies.


BASE Marketing provides expert service in paid media, SEO and analytics. We work with owners, entrepreneurs and marketing teams to deliver powerful digital marketing campaigns.


BASE Operations offers a wide range of operations services with the necessary tools and expertise to help grow your business. We bring experts to produce new ideas, develop effective strategies and design scalable solutions.


BASE Technology develops and deploys software to deliver real-time, differentiated, and actionable insights. Our team drives industry transformation and value creation. Using data intelligence, the BASE team partners with brands and portfolio companies to create industry-leading digital products.